Hire a certified
Pendo expert
I'm Victor Blanco — a freelance Pendo consultant and certified Pendo Admin based in Edinburgh, UK. I help SaaS teams install Pendo correctly, audit broken setups, build in-app guides that convert, and create analytics that inform real product decisions.
Pendo consulting services
Whether you need a full Pendo setup for a new SaaS product, an audit of an existing installation, or ongoing consulting — I cover the full stack of Pendo services.
Installation & Setup
Full Pendo installation for SaaS products — snippet deployment, data layer configuration, and account structure set up correctly from day one so everything downstream is reliable.
Audit & Gap Analysis
Comprehensive audit of your existing Pendo installation. I identify tracking gaps, redundant or broken tags, misconfigured funnels, and deliver a prioritised action list to get your data trustworthy again.
In-App Guides & Onboarding Flows
Fully customised tooltips, walkthroughs, announcements, and multi-step onboarding flows built to match your brand and move users toward key activation actions. Designed to reduce churn and improve feature adoption.
Analytics, Dashboards & Reporting
Dashboards, funnels, NPS reports, and retention analytics that surface what actually matters. I build reporting structures your team can actually use — not just admire.
Why hire a freelance Pendo consultant?
Specialist expertise
Pendo is a complex platform. A dedicated Pendo consultant brings depth of knowledge that a generalist developer or in-house team rarely has time to build. I've worked in Pendo full-time — I know where the edge cases are.
No long-term commitment
Hiring freelance means you get expert Pendo help scoped to exactly what you need — a one-off audit, a setup project, or an ongoing retainer. No agency overhead, no minimum contracts.
Faster results
As a freelance Pendo expert I work directly in your account with no handoff delays. Most audits are delivered within a week. Most setup projects within two.
Certified & proven
Multiple Pendo certifications including Pendo Admin. Previous in-house experience at N-able Inc. and freelance clients across SaaS, healthcare, and e-commerce.
Common questions about hiring a Pendo consultant
What does a freelance Pendo consultant do?
A freelance Pendo consultant helps SaaS companies install, configure, and get maximum value from Pendo. This includes initial setup, auditing broken or incomplete installations, building in-app guides and onboarding flows, and creating analytics dashboards and reports that inform product decisions.
How is hiring a freelance Pendo expert different from using Pendo's own support?
Pendo's support covers technical issues with the platform itself. A freelance consultant goes further — implementing Pendo to fit your specific product, users, and goals. I work directly in your account, build your guides and analytics, and ensure your setup reflects best practice rather than default configuration.
Do I need a Pendo consultant if we're already using Pendo?
Often yes. Many teams install Pendo but never fully configure it — resulting in missing data, underused features, and guides that don't convert. An audit frequently uncovers significant gaps that, once fixed, unlock the value you're already paying for.
Are you Pendo certified?
Yes — I hold multiple Pendo certifications including Pendo Admin. I've worked with Pendo professionally across B2B SaaS products, in-house at N-able Inc., and as a freelance consultant for clients worldwide.
What does a Pendo audit involve?
A Pendo audit covers: installation health (snippet, data layer, feature tagging), tracking coverage gaps, guide performance review, funnel and analytics accuracy, NPS configuration, and a prioritised list of recommended fixes. Delivered as a written report with clear next steps.
How do we get started?
Book a free 30-minute discovery call via Calendly or reach out via email or Upwork. We'll discuss your current setup, what's not working, and what you need. From there I'll scope the work and provide a clear proposal.
Ready to get more from Pendo?
Book a free 30-minute discovery call and let's talk about your setup, your goals, and how I can help.