I'm a Certified Pendo Developer based in Edinburgh, UK. I help SaaS teams improve product adoption, install Pendo, audit setups, and build analytics that inform product decisions.
Pendo Consultant
Certified Pendo developer and consultant with over two years hands-on experience. Book a call
Installation & Setup
Full Pendo installation for SaaS products by a pendo certified consultant: snippet deployment, data layer configuration, and account structure set up correctly from day one so everything downstream is reliable.
Audit & Gap Analysis
Comprehensive audit of your existing Pendo installation. I identify pendo tracking gaps, redundant or broken tags, misconfigured funnels, and deliver a prioritised action list to get your data trustworthy again.
Guides, Onboarding & User Flows
From tooltips to multi-step onboarding flows and announcements, I build fully customised guides that match your brand and move users toward key activation actions.
Analytics, Dashboards & Custom Reporting
Dashboards, funnels, NPS reports and retention analytics inside Pendo, plus custom dashboards built on the Aggregation API with secured keys, scheduled refreshes and alerting when a pipeline stops returning data.
AI & MCP Enablement
Setup and governance of the Pendo MCP server so your team can query live product data from Claude or ChatGPT: client rollout, read-only defaults, service accounts with a named owner, and verification that the data underneath is worth querying.
"Get measurable results faster"
From the field
Real-world notes on Pendo installation, auditing, and getting the most out of product analytics.
Pendo MCP: what it reaches, how to connect it, and what it won't fix
Pendo's MCP server puts product data in front of people who never had a Pendo login. It is genuinely useful, but it inherits every weakness in your tagging. Here an introduction to what it reaches, how to connect it to Claude, ChatGPT and other clients, and how I would roll it out.
Read the full articleFive practical Pendo Aggregation API examples
The Aggregation API answers questions Pendo's dashboards can't. These five pipelines cover the reports I get asked to build most often, from daily feature usage to guide funnels.
Read the full articleWhat your Pendo click data tells you and how to use the Aggregation API
Click events are Pendo's most granular data but raw counts without context are just noise. As well as building dashboards in Pendo and downloading CSV files with all sorts of events and click data, you can also use the integration API key to produce your own customised dashboard with live data.
Read the full articlePendo installation audit: what it covers and what you get
Most SaaS teams install Pendo once and consider it done. A structured audit finds if there is something broken, before you build anything on top of it and the data does not add up.
Read the full articleReady to get more from Pendo?
Book a free 30-minute call and let's talk about how I can help get the most from your Pendo subscription.